Vineyard Vines sales to support Maritime Aquarium

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Shop and save at participating Vineyard Vines stores on Friday, Aug. 5 – and support The Maritime Aquarium at Norwalk at the same time – as part of a new partnership between the preppy clothing line and the popular family attraction.

Shoppers can save 10% on their entire purchase between 2 and 6 p.m. at 145 Greenwich Avenue.

As a bonus, the store will donate 10% of all money raised during those four hours to The Maritime Aquarium and its efforts behind environmental education, healthier waterways and clean world oceans.

“We thank Vineyard Vines for this marvelous opportunity for shoppers and for The Maritime Aquarium,” said Aquarium President Dr. Brian Davis. “We encourage everyone to go to Vineyard Vines this Friday afternoon and support the Aquarium by saving money on some great clothes and accessories. It will be the perfect time to do some back-to-school shopping.”

In addition, now through Sept. 16, pick up a #WhalesForACause coloring page at The Maritime Aquarium or at participating Vineyard Vines stores, or download one from maritimeaquarium.org. The sheet features the Vineyard Vines whale logo – not in its usual pink but plain white. Color the whale logo however you wish, cut it out and share it with the hashtag #WhalesForACause and the tag @VineyardVines on Instagram, Facebook and Twitter. For each user who posts a whale, Vineyard Vines will donate $1 to The Maritime Aquarium.

“This generous endorsement demonstrates that Vineyard Vines is a company that acts on its commitment to the community and the environment, and encourages its customers to do the same,” Davis said. “We’re thrilled to make this new connection.”

The fund-raising efforts are just part of a new collaboration between the Aquarium and the Stamford-based retailer, which was founded by Greenwich brothers Shep and Ian Murray.

In promoting #WhalesForACause, Vineyard Vines says: “Playing, sailing, enjoying the beach – we grew up on the shores of the Long Island Sound. We’re proud to team up with Connecticut’s Maritime Aquarium at Norwalk to help preserve this amazing marine resource.”

Learn more about Vineyard Vines at vineyardvines.com.

For more information about The Maritime Aquarium, go to maritimeaquarium.org.

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